New lead

Stands in for the Meta lead form. Posts the same payload to the same webhook Zapier hits in production, so the flow runs end to end without a live ad account.

A phone number or an email is required — a lead with neither can never be quoted.

What happens next

  1. The lead is written and queued in milliseconds — no model call in the request path.
  2. Qualification runs and texts them back. Tier A goes to a site walk, tier C never reaches Marcus's calendar.
  3. Marcus walks the property — the one step deliberately left alone. It closes at 70%, against 20% for phone-only quotes.
  4. His notes go in from the lead page. The pricing agent picks catalog SKUs; the server prices them.
  5. He approves from Slack or the queue. Only then does anything reach the customer.

Greenscape's current lead-to-proposal time is 12–22 days. The competitor who took the deal quoted in two.